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Neutra Building Pescher No 2
Karl Hugo Schmölz
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Jacques Fath
Walde Huth | 1955
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Tubes
Karl Hugo Schmölz
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Neutra Building Pescher No 1
Karl Hugo Schmölz
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Industrial Building
Karl Hugo Schmölz
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Christan Dior Pearl Necklace
Walde Huth
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Chairs No 1
Karl Hugo Schmölz
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Patricia shows Jacques Fath
Walde Huth
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Jacques Fath
Walde Huth | 1956
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Furniture No 1
Karl Hugo Schmölz
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Loungewear Series
Walde Huth | 1964
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Hubert de Givenchy Paris
Walde Huth | 1955
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Chairs No 4
Karl Hugo Schmölz
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Neutra Building Kemper
Karl Hugo Schmölz
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Chemise Series
Walde Huth | 1963
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Museum Ludwig Cologne
Karl Hugo Schmölz
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Renault R 16
Karl Hugo Schmölz | 1968
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Neutra Building Pescher No3
Karl Hugo Schmölz
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Dancer James Sounders
Walde Huth | 1984
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Carpet Tretford Brand
Walde Huth
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Fleischhauer Cologne
Karl Hugo Schmölz
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Office Furniture
Karl Hugo Schmölz
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Patricia Jacques Fath
Walde Huth
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Jacques Fath Konvex
Walde Huth | 1955
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Chairs No 3
Karl Hugo Schmölz
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Projection No 1
Walde Huth
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Miss Dior Fragrance Paris
Walde Huth | 1955
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Ambre "Zeitmode"
Walde Huth
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Christian Dior
Walde Huth | 1954
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Stairs
Karl Hugo Schmölz
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Ambre No 1
Walde Huth
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Visit Vienna
Walde Huth
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Patricia shows Jacques Fath
Walde Huth
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Autounion 1000 Sports
Karl Hugo Schmölz
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Chairs No 2
Karl Hugo Schmölz
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Schaublorenz Car Audio
Karl Hugo Schmölz
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Spoon + Fork
Walde Huth | 1954
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Charmor Fashion
Walde Huth | 1956
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Le Corbusier LC4 Pesch
Karl Hugo Schmölz
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Building Neufert
Karl Hugo Schmölz
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Furniture No 2
Karl Hugo Schmölz
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Richard Neutra
Walde Huth | 1970
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Dessous Series
Walde Huth | 1964
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Educator Hugo Kuekelhaus
Walde Huth
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Deutsche Bank Cologne
Karl Hugo Schmölz | 1970
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Autounion DKW Junior
Walde Huth
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Interluebke Young Mother
Walde Huth
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Working in the 70's
Walde Huth
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Notre Dame du Haut
Karl Hugo Schmölz
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Andy Warhol Cologne
Walde Huth | 1984
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Christian Dior
Walde Huth | 1954
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Karstadt Warehouse
Walde Huth | 1961
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Chairs No 5
Karl Hugo Schmölz
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Gas Station
Karl Hugo Schmölz | 1961
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Chemise Series
Walde Huth | 1962
SCHMÖLZ + HUTH
In the world of advertising Walde Huth and her husband Karl Hugo Schmölz, son of the Cologne architectural photographer, Hugo Schmölz, were considered a much sought after team for demanding contract work.
Both artists not only photographed star designer pieces – they also orchestrated the staging for up-market consumer and everyday products in extraordinarily special ways.
The advertising photography of the Schmölz + Huth Cologne studio from the 50s to the 80s included advertising photos for the auto industry (Renault, Ford, DKW, Borgward, Audi), the fashion and textiles industry (Parisian Haute Couture), for washing powder companies (Wipp, Henkel), the tobacco industry, chocolate producers and flower companies. Publishing houses (DuMont and Bertelsmann) also belonged to Walde Huth and Karl Hugo Schmölz circle of clients, as did international chemicals companies (Bayer), drinks manufacturers and department stores (Kaufhof and Horten).
Today the works of Walde Huth and Karl Hugo Schmölz appear as “cult” because the trend and depictions of the “unspoiled advertising world” of the 50s, 60s and 70s are rare and coveted today. Last and certainly not least, the photographs of the Schmölz + Huth studio (1958 – 1986) are also documents of design and everyday history, and an important part of the history of photography in Germany.