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Dessous Series
Walde Huth | 1964
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Ambre No 1
Walde Huth
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Schaublorenz Car Audio
Karl Hugo Schmölz
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Carpet Tretford Brand
Walde Huth
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Richard Neutra
Walde Huth | 1970
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Ambre "Zeitmode"
Walde Huth
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Deutsche Bank Cologne
Karl Hugo Schmölz | 1970
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Patricia Jacques Fath
Walde Huth
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Chairs No 3
Karl Hugo Schmölz
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Renault R 16
Karl Hugo Schmölz | 1968
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Hubert de Givenchy Paris
Walde Huth | 1955
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Gas Station
Karl Hugo Schmölz | 1961
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Chemise Series
Walde Huth | 1962
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Andy Warhol Cologne
Walde Huth | 1984
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Working in the 70's
Walde Huth
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Karstadt Warehouse
Walde Huth | 1961
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Loungewear Series
Walde Huth | 1964
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Spoon + Fork
Walde Huth | 1954
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Patricia shows Jacques Fath
Walde Huth
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Museum Ludwig Cologne
Karl Hugo Schmölz
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Furniture No 1
Karl Hugo Schmölz
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Dancer James Sounders
Walde Huth | 1984
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Chairs No 1
Karl Hugo Schmölz
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Building Neufert
Karl Hugo Schmölz
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Visit Vienna
Walde Huth
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Patricia shows Jacques Fath
Walde Huth
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Stairs
Karl Hugo Schmölz
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Interluebke Young Mother
Walde Huth
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Chairs No 5
Karl Hugo Schmölz
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Chemise Series
Walde Huth | 1963
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Notre Dame du Haut
Karl Hugo Schmölz
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Autounion DKW Junior
Walde Huth
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Neutra Building Kemper
Karl Hugo Schmölz
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Office Furniture
Karl Hugo Schmölz
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Le Corbusier LC4 Pesch
Karl Hugo Schmölz
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Educator Hugo Kuekelhaus
Walde Huth
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Neutra Building Pescher No 2
Karl Hugo Schmölz
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Miss Dior Fragrance Paris
Walde Huth | 1955
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Christan Dior Pearl Necklace
Walde Huth
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Projection No 1
Walde Huth
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Furniture No 2
Karl Hugo Schmölz
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Christian Dior
Walde Huth | 1954
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Charmor Fashion
Walde Huth | 1956
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Autounion 1000 Sports
Karl Hugo Schmölz
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Neutra Building Pescher No3
Karl Hugo Schmölz
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Tubes
Karl Hugo Schmölz
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Jacques Fath Konvex
Walde Huth | 1955
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Neutra Building Pescher No 1
Karl Hugo Schmölz
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Jacques Fath
Walde Huth | 1955
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Chairs No 2
Karl Hugo Schmölz
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Chairs No 4
Karl Hugo Schmölz
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Jacques Fath
Walde Huth | 1956
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Industrial Building
Karl Hugo Schmölz
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Christian Dior
Walde Huth | 1954
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Fleischhauer Cologne
Karl Hugo Schmölz
SCHMÖLZ + HUTH
In the world of advertising Walde Huth and her husband Karl Hugo Schmölz, son of the Cologne architectural photographer, Hugo Schmölz, were considered a much sought after team for demanding contract work.
Both artists not only photographed star designer pieces – they also orchestrated the staging for up-market consumer and everyday products in extraordinarily special ways.
The advertising photography of the Schmölz + Huth Cologne studio from the 50s to the 80s included advertising photos for the auto industry (Renault, Ford, DKW, Borgward, Audi), the fashion and textiles industry (Parisian Haute Couture), for washing powder companies (Wipp, Henkel), the tobacco industry, chocolate producers and flower companies. Publishing houses (DuMont and Bertelsmann) also belonged to Walde Huth and Karl Hugo Schmölz circle of clients, as did international chemicals companies (Bayer), drinks manufacturers and department stores (Kaufhof and Horten).
Today the works of Walde Huth and Karl Hugo Schmölz appear as “cult” because the trend and depictions of the “unspoiled advertising world” of the 50s, 60s and 70s are rare and coveted today. Last and certainly not least, the photographs of the Schmölz + Huth studio (1958 – 1986) are also documents of design and everyday history, and an important part of the history of photography in Germany.